Social media startup Koo, which had positioned itself as the homegrown alternative to X (formerly Twitter), is shutting down its service after prolonged talks for an acquisition failed.
"We explored partnerships with multiple larger internet companies, conglomerates and media houses but these talks didn't yield the outcome we wanted. Most of them didn't want to deal with user generated content and the wild nature of a social media company," Koo co-founders Aprameya Radhakrishna and Mayank Bidawatka said in a LinkedIn post on July 3.